Washington, DC – February 15, 2018 – The conference program at CCA’s 2018 Mobile Carriers Show (MCS) will give attendees the opportunity to hear directly from some of the most influential figures in the competitive carrier ecosystem. MCS will take place March 27-29 at Caesars Palace in Las Vegas. The agenda will feature speakers representing the carrier and technology sectors, discussing the future of the network, the Internet of Things (IoT), best marketing practices, and new revenue-generating services that carriers can rollout to their subscribers.
“The conference program at MCS will give our attendees unprecedented access to some of the brightest and leading tech innovators, executives, and strategists in the mobile carrier ecosystem,” said Steven K. Berry, President and CEO of CCA. “We look forward to producing an outstanding event, focused on education, the exchange of ideas, proven strategies for generating revenue and ways carriers can incorporate IoT into their business plans. CCA’s Mobile Carriers Show’s educational and networking opportunities provide excellent platforms for service providers and vendors to connect with one another and share expertise, and should not be missed.”
Sessions scheduled for Thursday, March 29 include:
– IMS & VoLTE: Attendees in this session will hear from key industry leaders to get their thoughts on successful deployment options, overcoming operational complexities, and approaches for monetization using services like VoLTE, WiFi Calling, and RCS.
– Using Business Analytics to Prioritize Network Investment and Optimization: This session will discuss methods of utilizing data to improve decision-making that results in a better network and improved user experience.
– Infrastructure: A Year in the Life: President Trump, the FCC, and a Republican-led Congress have provided Washington, DC with an ambitious list of policy agenda items that will undoubtedly affect mobile broadband networks, rural connectivity, and infrastructure deployment. Attend this session to get up to speed on all the latest policy progress, pitfalls, and politics surrounding these critical issues.
– Network Slicing – Segmenting Networks to Meet Demand: Join this session to learn how segmenting networks can dynamically support services with varying latency and bandwidth requirements, and explore the potential challenges, benefits, and opportunities it can bring to both networks and consumers.
– The Business Case for Fixed Wireless: This session will discuss spectrum, the equipment and device ecosystem, and how these services compare with wireline broadband solutions like cable and fiber.
– IoT – Leveraging Smart Cities Strategies for Small Town America: There’s a lot of buzz about the connected world and Smart Cities. Learn what’s available, identify applications unique to rural markets, and see use-cases relevant to your business.
– Marketing Workshop: Walk in With Ideas; Walk Out With a Game Plan: Whether you have a large budget or no budget at all, this session will provide attendees with the latest digital marketing strategies and tools to help plan and deliver enhanced customer experiences across varied channels.
– Creating an Emotional Connection with Customers through Messaging: In this session, you will learn how staying true to your company’s mission and values while understanding your audience is vital to crafting an authentic messaging strategy.
– The Raw Truth from the Front Lines: Hear what customers are saying; their experiences, likes and dislikes, and learn how you can connect your front-line retailers and dealers to your business decisions.
– Small Cells: What’s the Value Proposition for Rural Markets?: Whether you are a small carrier deploying in a rural location or a large carrier looking to build in a 5G world, this session will address universal issues like backhaul, permitting, site acquisition, and cost of operation.
– The Race to IoT: How Spectrum Policies Can Provide a “Run” for Competitors’ Money: Join this session to determine how spectrum resources can offer the greatest return on providers’ IoT investments, and how other FCC and Administration policies, including those related to federal funding and infrastructure siting reforms, will pave the road for next-generation technologies in the year to come.
– Meet the Start-Ups: This session will hear from some of the industry’s most promising businesses as they present their products and services. Attendees will vote on a favorite, and the winner will receive a prize package valued at over $10,000.
About CCA’s Mobile Carriers Show
CCA’s Mobile Carriers Show is the only North American event to focus exclusively on smart strategies, technology innovations, and business opportunities for carriers in this increasingly mobile-driven world. Mobile Carriers Show offers attendees the opportunity to take a “deeper dive” into issues and challenges faced by competitive carriers. It takes places each spring in a destination city around the U.S. and boasts more educational sessions in additional to a dynamic exhibit hall. www.mobilecarriers.org
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